{"id":3710,"date":"2026-03-06T15:56:20","date_gmt":"2026-03-06T10:26:20","guid":{"rendered":"https:\/\/carbikebhp.com\/blogs\/?p=3710"},"modified":"2026-03-06T15:56:23","modified_gmt":"2026-03-06T10:26:23","slug":"anurag-saxena-takes-charge-of-vinfast-india-as-deputy-ceo","status":"publish","type":"post","link":"https:\/\/www.carbikebhp.com\/blogs\/anurag-saxena-takes-charge-of-vinfast-india-as-deputy-ceo\/","title":{"rendered":"Anurag Saxena Takes Charge of VinFast India as Deputy CEO"},"content":{"rendered":"\t\t
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The electric vehicle (EV) market in India is primed for rapid expansion, attracting significant attention from global EV companies. Among the latest movers is VinFast, the Vietnamese electric car startup, which has made a strategic leap by appointing Anurag Saxena as Deputy CEO of VinFast Auto India Pvt. Ltd.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Leadership Shift at a Pivotal Moment<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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This leadership change comes as VinFast prepares to launch its range of electric vehicles in India\u2014one of the world\u2019s fastest-growing automotive markets. Saxena\u2019s appointment underscores VinFast\u2019s commitment to building a robust business, expanding dealer networks, and making EVs more accessible and appealing for Indian consumers.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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Strengthening VinFast\u2019s Presence in India<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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VinFast has announced Saxena\u2019s appointment as part of its broader strategy to reinforce its leadership team across India. Saxena, in his LinkedIn statement, expressed enthusiasm about the enormous potential of the Indian automotive industry, emphasizing the critical role of innovation, efficiency, and sustainability in VinFast\u2019s long-term vision.<\/span><\/p>

Key Objectives of Saxena\u2019s Appointment<\/strong><\/span><\/p>

  • Accelerate VinFast\u2019s India launch plans<\/span><\/strong><\/li>
  • Strengthen business operations<\/span><\/strong><\/li>
  • Expand dealer and service center networks<\/span><\/strong><\/li>
  • Enhance customer experience<\/span><\/strong><\/li>
  • Promote long-term EV adoption<\/span><\/strong><\/li><\/ul>

    As Deputy CEO, Saxena will help guide VinFast\u2019s India strategy through the crucial initial stages of market entry and growth.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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    VinFast\u2019s India Launch Timeline and Product Plans<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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    VinFast has been laying the groundwork for its India entry through investments, infrastructure development, and top-tier hiring.<\/span><\/p>

    Projected Launch Date<\/strong><\/span><\/p>

    Industry reports suggest that VinFast\u2019s electric vehicles could debut in India by late 2026 or early 2027, following regulatory approvals and supply chain establishment.<\/span><\/p>

    Anticipated Product Lineup<\/strong><\/span><\/p>

    VinFast is expected to introduce:<\/span><\/p>

    • Electric SUVs<\/span><\/strong><\/li>
    • Premium electric crossovers<\/span><\/strong><\/li>
    • Technology-driven mobility solutions<\/span><\/strong><\/li><\/ul>

      The company is likely to focus on mid-size and high-end electric SUVs, segments gaining popularity in India.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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      VinFast\u2019s Global Expansion and Performance<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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      VinFast has quickly emerged as a prominent player in the global EV market, expanding across North America, Europe, and now India. In 2024, VinFast delivered over 35,000 electric vehicles worldwide\u2014a surge of more than 90% year-over-year. The company aims to considerably increase its global sales over the next five years.<\/span><\/p>

      Expected Sales in India<\/strong><\/span><\/p>

      • Estimated first-year sales: 20,000\u201330,000 units<\/span><\/strong><\/li>
      • Target market share: 2%\u20134%<\/span><\/strong><\/li><\/ul>

        Given that India\u2019s electric passenger vehicle market is projected to grow over 35% annually until 2030, the country represents a huge opportunity for VinFast.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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        Profile: Anurag Saxena\u2019s Career and Expertise<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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        Anurag Saxena brings extensive automotive and manufacturing experience to VinFast.<\/span><\/p>

        Previous Roles<\/strong><\/span><\/p>

        Before joining VinFast, Saxena served as Chief Operating Officer at Honda Motorcycle and Scooter India (HMSI), overseeing key responsibilities such as product planning, strategy, and execution. At HMSI, he:<\/span><\/p>

        • Led 135 teams across six core areas<\/span><\/strong><\/li>
        • Developed multi-year strategic plans<\/span><\/strong><\/li>
        • Managed project alignment between products and markets<\/span><\/strong><\/li>
        • Streamlined operations<\/span><\/strong><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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          Regional Leadership Experience<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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          • North Region Head:<\/strong> Managed dealer network operations, market expansion, regional sales, and customer engagement strategies.<\/span><\/li>
          • Central Region Head:<\/strong> Focused on customer acquisition and strengthening dealer relationships, resulting in improved sales and distribution.<\/span><\/li><\/ul>

            Early Career and International Exposure<\/strong><\/span><\/p>

            Saxena started at Cosmo Ferrites Limited and later handled international sales to the US and Europe, giving him valuable global business insights.<\/span><\/p>

            Educational Background<\/strong><\/span><\/p>

            • Bachelor of Engineering (Electronics & Telecommunication):<\/strong> Sant Gadge Baba Amravati University<\/span><\/li>
            • MBA (Marketing & Systems):<\/strong> Rani Durgavati Vishwavidyalaya<\/span><\/li><\/ul>

              This technical and business education shapes his approach to leadership.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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              Why India Matters for VinFast<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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              India stands out as a prime destination for EV growth due to several factors:<\/span><\/p>

              Key Market Drivers<\/strong><\/span><\/p>

              • Rising fuel costs<\/span><\/strong><\/li>
              • Government incentives for EVs<\/span><\/strong><\/li>
              • Increased environmental awareness<\/span><\/strong><\/li>
              • Rapid urbanization<\/span><\/strong><\/li>
              • Growing EV charging infrastructure<\/span><\/strong><\/li><\/ul>

                India\u2019s annual passenger vehicle sales exceed 4 million, with EV sales climbing rapidly\u2014a massive long-term opportunity for global players like VinFast.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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                VinFast\u2019s Manufacturing and Localization Plans<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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                VinFast has signaled intentions to build manufacturing plants in India, investing heavily in establishing a local production ecosystem.<\/span><\/p>

                Manufacturing Goals<\/strong><\/span><\/p>

                • Localize key EV components<\/span><\/strong><\/li>
                • Offer competitive pricing for Indian buyers<\/span><\/strong><\/li>
                • Reduce reliance on imports<\/span><\/strong><\/li>
                • Boost production scalability<\/span><\/strong><\/li><\/ul>

                  Local manufacturing will enable VinFast to compete more effectively with established Indian and global auto brands.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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                  The Competitive Landscape<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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                  VinFast will face competition from both domestic and international automakers, including:<\/span><\/p>

                  • Tata Motors<\/span><\/strong><\/li>
                  • Mahindra<\/span><\/strong><\/li>
                  • Hyundai Motor Company<\/span><\/strong><\/li>
                  • BYD Company<\/span><\/strong><\/li><\/ul>

                    To succeed, VinFast must differentiate itself through advanced technology, competitive pricing, strong customer service, and effective brand positioning. The recruitment of experienced leaders like Saxena is vital to this strategy.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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                    VinFast\u2019s Vision for Sustainable Mobility<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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                    VinFast is dedicated to shaping the future of electric mobility, focusing on:<\/span><\/p>

                    • Zero-emission vehicles<\/span><\/strong><\/li>
                    • Eco-friendly products<\/span><\/strong><\/li>
                    • Connected car technologies<\/span><\/strong><\/li>
                    • AI-enabled vehicle ecosystems<\/span><\/strong><\/li><\/ul>

                      This vision aligns well with India\u2019s increasing emphasis on sustainable transportation.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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                      Expert Perspectives on VinFast India<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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                      Industry experts view VinFast\u2019s leadership investments as a sign of long-term commitment to the Indian market. Experienced executives can:<\/span><\/p>

                      • Build a solid operational foundation<\/span><\/strong><\/li>
                      • Develop dealer networks early<\/span><\/strong><\/li>
                      • Understand local customer preferences<\/span><\/strong><\/li>
                      • Tailor marketing strategies effectively<\/span><\/strong><\/li><\/ul>

                        This proactive strategy boosts the likelihood of a successful market entry.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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                        What Does VinFast\u2019s Entry Mean for Indian Consumers?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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                        VinFast\u2019s arrival can benefit Indian car buyers by:<\/span><\/p>

                        • Offering more EV choices<\/span><\/strong><\/li>
                        • Improving affordability of EVs<\/span><\/strong><\/li>
                        • Introducing innovative technologies<\/span><\/strong><\/li>
                        • Providing fresh global design perspectives<\/span><\/strong><\/li>
                        • Expanding the charging infrastructure<\/span><\/strong><\/li><\/ul>

                          Increased competition is likely to accelerate innovation across the industry.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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                          Conclusion<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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                          VinFast\u2019s appointment of Anurag Saxena as Deputy CEO marks a significant milestone in its India strategy. With his vast experience in automotive leadership and strategic planning, Saxena is poised to play a crucial role in driving VinFast\u2019s growth ambitions.<\/span><\/p>

                          As VinFast prepares to launch electric vehicles and build manufacturing facilities in India, effective leadership will be essential for navigating the competitive landscape. If successful, VinFast could rapidly become a major player in India\u2019s evolving electric mobility sector.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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                          FAQs<\/h4>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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                          \n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\tWhat is Anurag Saxena\u2019s role at VinFast India?<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t
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                          Anurag Saxena is the Deputy CEO, overseeing strategic operations and company growth.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t

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                          \n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\tWhen will VinFast start selling EVs in India?<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t
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                          VinFast is expected to launch in late 2026 or early 2027.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t

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                          \n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\tWhat vehicles will VinFast offer in India?<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t
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                          The lineup will include premium electric SUVs and crossovers.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t

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                          \n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\tHow many EVs has VinFast sold globally?<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t
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                          Over 35,000 units in 2024, with rapid annual growth.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t

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                          \n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\tWhy is India important to VinFast?<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t
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                          India is one of the fastest-growing EV markets, backed by supportive policies and increasing consumer demand.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t

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                          \n\t\t\t\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t\t<\/path><\/svg><\/span>\n\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\tWhat are VinFast\u2019s plans for India?<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t
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                          VinFast plans to establish local manufacturing, expand its dealer network, and develop new EV models tailored for India.<\/span><\/p><\/span>\t\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"

                          The electric vehicle (EV) market in India is primed for rapid expansion, attracting significant attention from global EV companies. Among […]<\/p>\n","protected":false},"author":1,"featured_media":3716,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[20],"tags":[1219,1220],"class_list":["post-3710","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-car-news","tag-anurag-saxena-vinfast-india","tag-vinfast-india-deputy-ceo"],"_links":{"self":[{"href":"https:\/\/www.carbikebhp.com\/blogs\/wp-json\/wp\/v2\/posts\/3710","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.carbikebhp.com\/blogs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.carbikebhp.com\/blogs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.carbikebhp.com\/blogs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.carbikebhp.com\/blogs\/wp-json\/wp\/v2\/comments?post=3710"}],"version-history":[{"count":4,"href":"https:\/\/www.carbikebhp.com\/blogs\/wp-json\/wp\/v2\/posts\/3710\/revisions"}],"predecessor-version":[{"id":3714,"href":"https:\/\/www.carbikebhp.com\/blogs\/wp-json\/wp\/v2\/posts\/3710\/revisions\/3714"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.carbikebhp.com\/blogs\/wp-json\/wp\/v2\/media\/3716"}],"wp:attachment":[{"href":"https:\/\/www.carbikebhp.com\/blogs\/wp-json\/wp\/v2\/media?parent=3710"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.carbikebhp.com\/blogs\/wp-json\/wp\/v2\/categories?post=3710"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.carbikebhp.com\/blogs\/wp-json\/wp\/v2\/tags?post=3710"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}